Beware: Marketing Online Take A Big Turn Thanks To FTC

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***Disclaimer: The following blog post is not a legal advice nor treated as one. If in doubt, do your research or call up the respective agency for more information.***

Now, this applies to those who are using internet to market their business. Recently, FTC had made some changes as how advertising online is being made across the board.

This basically impact all kind of marketing area, ranging from, presell, affiliate, own product, testimonials and review website.

Now how does this affect you and your business.

Traditionally, what we do is to put up disclaimer on our site and promote our product as affiliate or as a business owner. Or, we may put in small fine print stating, result may vary, or earning may varies etc kind of disclaimer. But not now anymore. It had changed.

In short, this means,

• Everything had to be stated clearly as what consumer is likely to benefit from using the said product.
• If you are an affiliate, you must state the relationship between you and your merchant.
• Any testimonial posted or advertise will need to verify how an average consumer will benefit.

So the bottom line is to give factual, accurate and try avoiding testimonial on your page. If your testimonial is genuine, then by all means go use it.

This is not the end of everything. But instead look on the bright side that, it may become a better place for us to live in, considering that many sites are nothing but maybe a bunch of fake comments, fake post, hype up selling.

If we were to provide real value to our customer, naturally, they will buy from you as being up front, honest and direct.

Isn’t a real long term business to be run that way?

Tags: affiliate marketing, condiut marketing, FTC, internet marketing, local business marketing, niche marketing, online marketing, singapore business owners

Web 2.0 In Simple Form

So what’s really is web 2.0?

Through my meetings and talk with people around me, I found out that most of them mistaken Social Media Marketing is about facebook, friendster, youtube, myspace.

Well, it is correct to the extend, but sites like facebook, friendster and myspace are consider Social Networking sites. While youtube is classified as content sharing site and so does is Hubpages and Squidoo. (more…)

Tags: facebook marketing, linkedin, local business marketing, SMO, social media, Social Media Marketing, social media singapore, twitter, twitter business sense

Main Stream Social Media Sites – EVIL?

Hi, in my previous post, Go Niche Social Media Networking I touch base on why there is a need to GO NICHE when comes to Social Media Marketing nowadays. But in this post, we shift the focus to mainstream social media sites and talk about the bad side of what’s really is that and how it can drastically affect your business. (more…)

Tags: facebook marketing, local business marketing, niche marketing, roi in social media, SMO, social media consultant, Social Media Marketing, social media marketing business, Social Media Optimization, social media singapore, social media techniques

Go Niche Social Media Networking

Yes go niche!

This is the way to go now and future for your business. Whether you are a business owner, an affiliate marketer or property agent, it is a wise choice now to go Niche Social Media Networking sites. (more…)

Tags: local business marketing, niche marketing, online business model, social media, social media for niche business, Social Media Marketing, social media networking, social media techniques

Get Multiple 1st Page Google Listings for Your Business

Now, What Would It Be Worth To You If Your Services, Products and Website are having multiple listing in Google as seen on the left?

Well, you may think it may be impossible. But in reality, it is possible.

In our today’s economy, every sales counts. And let’s face it, in business, it is the survival of the stronger. And it is also logical that, the more share you have in your market, the more you will earn and you also are being seen as the “only-person-to-be-trusted and go to”.

Let’s illustrate this a bit more.

Imagine, you are running a local dentist business and your forte is in comestic dentistry. You know that there your competitors may be doing well and some of them are well-known. So, if you have a service for Braces, you may want to capture your market online by targeting people who wants to do braces. And by using Domination Control, you can easily having multiple listing in Google and control your Braces customers online by directing the flow that you want them to go.

By doing so, not only will you increase your credibility online but also you will probably save up to 75% of your paid search cost. Not only that, since we know that many people are going online now to look for information and services, you can even save up on your traditional print.

So, if you want to own multiple listing in Google, control the flow of your audience and build up trust, reputation and credibility using Social Media (with a twist), then you should be interested in How Domination Control will help you to reduce cost and increase your online market share.

Find out how Domination Control will help you.

Tags: google, index fast within Google, local business marketing, roi in social media, social media company, social media consultant, Social Media Marketing, social media services, social media singapore

Customer Complain ARE Gold In Social Media

What?

Say that again!? What are you saying? (more…)

Tags: facebook marketing, local business marketing, roi in social media, SMO, social media company, social media consultant, social media singapore, social media techniques

Does Twitter Make Business Sense here?

As economy is heading nowhere, as of time being and with social media on the rage, does twitter really make sense to local business here? View twitter business sense video below to find out more. (more…)

Tags: local business marketing, singapore twitter, SMO, social media company, social media consultant, social media singapore, twitter, twitter business sense